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Commercializing Art and Democratizing Culture: Incompatible Objectives?
In her article for the New York Times, ”Web Sites Illuminate Unknown Artists,” Melena Ryzik describes how startups like ArtistsWanted.org, Behance.net, and EveryArt.com “talk not only about making money but also about democratizing culture.”These sites help discover new and unheard of artists and then sell their work. The business model seems sound, so art market startups have attracted sizable investments. Can a startup really democratize culture and turn a profit at the same time?
